Whether you’re an event planning specialist, an office manager or sales professional planning your first large-scale event, one thing’s for sure: as you begin the process, you should be open to considering any and all ideas that may make your event memorable.
As many functions that are staged on behalf of a business include a marketing initiative, in one form or another, the first decision you must make concerns the tone you want to take. While an office holiday party should be fun, festive and lively, the theme of a corporate offsite meeting may need to be far more subdued. Of course this all depends on your corporate culture. Continue reading